Wells Fargo: What metrics do businesses use to assess the success of their corporate social

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responsibility (CSR) initiatives? Some people assess impact in terms of given money and smiles

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exchanged. Others, especially larger, global corporations like Wells Fargo, frequently standardise

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their impact measuring approaches to accurately reflect the significant impact they have

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on communities around the globe. In 2020, during the beginning of the COVID-19 pandemic, Wells Fargo

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increased its dedication to enhancing community resilience. Financial stability, housing affordability,

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small business growth, sustainability, and environmental justice were all among the finance

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company's strategic funding targets that were severely impacted by the epidemic. Wells Fargo created

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fresh efforts that would maintain business operations in order to address the additional pressure imposed

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on these priorities. Wells Fargo established new performance indicators to track the results of these activities

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and make sure that its CSR initiatives were helping the people and communities that needed it most.

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